March IRES Article and Calendar

 

JP Pleitner

Product Manager

 

Tips, Tricks and Tools

for Smooth Home Buying and Selling This Spring

 

Colorado has a busy real estate market year round, but when spring arrives, that is when the market really moves. According to the Colorado Association of Realtors, new listings and houses under contract were up year-to-year in January and the median home price is up about $30,000 compared to January of 2017.

As a broker, you are getting ready for the spring sales bloom boom. There are so many things to juggle, from preparing houses for the market to getting them listed and making sure your buyers find just the right house. What can you do to make the process of home buying and selling easier for your clients? IRES has some tips and tricks you’ll want to consider as you embark on Colorado’s spring real estate market.

MySite and Instant Prospects
When your client is searching for a home in Colorado, our tight market means seconds literally count. Brokers have to act for buyers as soon as homes become available. And, alternatively, for sellers who are looking for instant interest for their home. That’s where IRES-created MySite comes in.

With MySite, brokers and their home-buying clients can build a search through instant prospects. Buyers have the ability to choose criteria in which they are interested, including the number of bedrooms and bathrooms, as well as location(s) they are considering. As soon as a home goes on the market that meets a buyer’s criteria, the client is alerted. MySite ensures the search through instant prospect gets to the client via email, within five minutes of the new listing.

“Using this platform strengthens the broker-client relationship as they work together to find the perfect home for their family,” said JP Pleitner, product manager at IRES. “This is the fastest way for clients to see the latest homes available, giving them an edge in this fast-moving market.”

The site is easy to use for brokers who partner with the IRES MLS system in northern Colorado.

IRESis Mobile
Our mobile site, IRESis Mobile, is one of our technologies that you can use this spring. It is a mobile service that allows the functionality for brokers to work from anywhere, allowing them to stay competitive and respond quickly to changes in the market.

Some of the highlights include:

• Improved map functionality that interacts with a new listing panel.
• Ability to edit listings, which in a market as hot as Colorado’s, being able to make changes to a listing in real time is valuable.
• Open house listings.
• Addition of carts, which allow you to create a list of homes for a client directly within the app.

We know your time is valuable. IRES is always working to improve our premier system to make everything efficient for you and your client. By using these tools that are new to your spring season, you’ll find efficiencies like never before.